The Shopify integration now supports dynamic ruleContexts on collection and search pages, allowing merchandising rules to adapt based on context such as traffic source, campaign, or season. This enables different experiences for the same collection without modifying underlying data. Merchants can apply rules like pinning, boosting, filtering, or banners per context. This update removes reliance on deprecated APIs and provides more flexible, targeted merchandising control across storefront experiences. Click here to learn more.